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2-27-24 ARCC Adopted MinutesPresent: Absent: MINUTES Arts, Recreation, and Culture Committee (ARCC) f, Meeting Tuesday, February 27, 2024 - 1:00 PM City Hall, Commission Chamber An Oskarsson, Member Lisa Goodrich, ARCC Chair Kaylene Maddox, Member Jane Stevens, ARCC Vice Chair Tracy Gebeaux, Member Joseph Schwarz, Member Hillary Hickam, ARCC Member Also Present: Latrenia Thomas, Recreation and Cultural Arts Director (RCAD) 1. CALL TO ORDER AND ROLL CALL 2. RECOGNITION OF VISITORS/PUBLIC COMMENTS 3. TOPIC TURTLE CRAWL A. Broad vision for the project • Expected outcomes — connectivity • What does success look like? Lisa shared the example of the Mice on Main project in Greenville SC. Her belief for the Turtle Crawl would be to implement a project similar to the Mice on Main project. The expected outcome outcomes would be to create connectivity throughout the parks. The success would be based on having a great marketing plan, public and private sponsorship of each turtle. The goal is to have six different types of turtles and a total of thirty turtle sculptures will be located throughout Atlantic Beach. The sculptures information for each sculpture would be accessed digitally through an app. Each turtle would provide education on the type of turtle as well as the history of the location. B. Identify locations • Name resources — who can help? The Committee brained stormed ideas on the possible locations for the thirty turtles. Jane recommended to choose a location with native plants as a possible location for a turtle. It was also discussed having a turtle at all the parks in Atlantic Beach. Example of a Turtle Sculpture C. Develop narrative about locations — what is significant? Why? Arts, Recreation, and Culture Committee (ARCC) February 27, 2024 The Committee generated a list of different locations that could be geographically spread out to be fitting for a bikeable community. Suggestions such as Selva Preserve, One Ocean, ABE, the old Bull Airport, the location of the former railroad station, the oldest home in Atlantic Beach, the location of the former Continental Hotel, Adele Grage, Beaches Theater, a beach walk over, a native garden, the intercostal bridge, Dutton Island Preserve, Tide Views, Jordan Park, the biggest heritage tree, the Vooswar, Donner Park, the Gail Baker Center, Jack Russell Park, Beaches Veterans Park, the Lifeguard station, Bull Park and two in Howell Park. Suggested Historic Sites in Atlantic Beach D. Decide on kinds of turtles • Three land tortoises • Three sea turtles The Committee discussed the many different types of turtles. A variety of turtles that ranged from endangered, local, land and water. Lisa recommended for the committee members to do research on the suggested turtles of their choice. E. Research turtles/tortoises The Committee also suggest speaking with someone from the Beach Sea Turtle Patrol to collect information on the turtles. It was also recommended to reach out to Mayport Coastal Science Middle school to collect information on different types of turtles as well. F. Design and construction of turtles Lisa mentioned Jenny Hager from UNF whom provided her with the estimate for putting together each turtle. She also mentioned that Jenny's team is responsible for putting together the sculpture park in Jax Beach. She would like to ask Public Works to lay the slabs of concrete to station the turtles on. Turtle Crawl - Invoice G. Designing the plaques and QR codes • Hire a graphic designer The Committee discussed seeking different graphic and web designer companies. Lisa volunteered to put together a list of companies to request bids for the web and graphic designer. Latrenia recommends speaking with Kevin since he's in charge of managing the City's website. She explained that Kevin would be able to advise Lisa on ideas for the website. H. Website design • Can this really be done in-house? • Hire a web designer Lisa mentioned she would speak with Kevin first in regard to the website. I. Marketing and public relations campaign • What's needed? • Timeline Arts, Recreation, and Culture Committee (ARCC) February 27, 2024 There was a suggestion to publish the Turtle Crawl in the newsletter in the City's monthly water bill. J. Design and print maps • Look at parks master plan — can we use their maps? It was suggested to review the updated parks master plan and to include the maps of the locations on the website. K. Investigate public private partnerships • Should we solicit sponsorship from individuals or businesses? The Committee agreed to solicit sponsorship from individuals or businesses.to show support from sponsorships. L. Research and pursue grant opportunities? • Can we engage the City's grant writer? Lisa mentioned that she will continue to seek Grant opportunities from the latest edition of the SMARTGrants. M. Timeline and next steps • Who will do what? • When do we want to launch? • When do we meet again? Lisa shared that she would draft the notes from the workshop with suggestions of things that are needed to be tasked amongst the Committee. 4. OTHER AGENDA ITEMS/ANNOUNCEMENTS Jane suggested asking certain departments in the city what they can provide to support the Turtle Crawl. 5. ADJOURNMENT There being no further business, Chair Lisa Goodrich adjourned the meeting at 3:00 p.m. Attest: a renia Thomas Lisa Go rich Arts, Recreation, and Culture Committee (ARCC) February 27, 2024