6-22-15 Workshop MINUTES OF WORKSHOP OF
ATLANTIC BEACH CITY COMMISSION HELD ON JUNE 22, 2015
PRESENT:
Mayor Carolyn Woods
Mayor Pro Tem Mark Beckenbach
Commissioner Jonathan Daugherty(arrived at 5:10 p.m.)
Commissioner Jimmy Hill
Commissioner Maria Mark
ALSO: Nelson Van Liere, City Manager
Rich Komando, City Attorney
Nancy E. Bailey, Recording Secretary
Call to order.
Mayor Woods called the meeting to order at 5:03 p.m. in the Commission Chamber.
1. Discussion of Strategic Plan.
Mayor Woods gave an overview of the Strategic Planning Workshop held on May 4 and 5, 2015. She
explained five values were identified and defined: Integrity, Stewardship, Respect, Financial
Responsibility, and Professionalism. She stated they developed a mission statement as follows, "The
City of Atlantic Beach is responsive in providing the highest levels of service, safety and access while
maintaining our infrastructure, vast network of parks, natural and fiscal resources. We are committed to
preserving our small beach community way of life for future generations."
She stated tonight they will be discussing the priority objectives of each goal and give direction to staff
on how to merge these items they believe are important within our budget. She stated there were five
strategic issues, the first one being Planned Development/Redevelopment. She stated the priority
objectives were to minimize conflict between incompatible uses and create the Mayport Corridor
Community Redevelopment Area (CRA) with light industrial and job creation. Discussion ensued.
Mayor Woods stated we are looking at our Codes to make sure we are reducing the conflicts so when we
maintain the light industrial and encourage the residential that there are buffers between non-compatible
uses. Commissioner Beckenbach stated he believes the objective to review zoning codes and lot
coverage and restrict footprints and to allow for percolation and tree canopy is a major objective they
should be looking at, giving the Poinsettia area as an example. Commissioner Hill stated he believes
they need to contact the DOT about our pedestrian safety on Mayport Road.
Mayor Woods stated the next goal was Infrastructure with the priority objectives being to improve
roadways, gateways, and intersections for recognition; safety lighting; aesthetics; plan for pedestrian
bike paths throughout the City; develop a master plan for City facilities, repair and expansion; and
develop a traffic management plan for increased mobility and safety. Commissioner Hill stated he
believes the citizens need to know, related to the bike paths, that they won't build anything that is not
going to make their life better and although it may be in their front yard in the City right-of-way, the
idea is to make it safer and better for everyone. Discussion ensued.
Mayor Woods stated the next goal was Protection of Natural Resources with the priority objectives to
institute a tree management plan to protect and preserve a healthy canopy; create a Parks Master Plan;
and implement acceptable elements of the Marsh Master Plan. Commissioner Beckenbach stated he had
a conversation with the City Manager related to underground utilities, which is an astronomical sum of
money for the entire City. He stated the City Manager stated we could look at the trees that are being
dessimated and determine what value the citizens would place on having the utilities going underneath a
tree like that which is on the City's right-of-way. He stated we would pay to have the utilities go
underneath those kinds of trees and every year we would do so many of them so over a period of 10-15
years you would then have a tree canopy that would be full instead of cut by JEA. Commissioner Hill
stated the City should also adopt a standard over our roadways of height, due to safety. He stated if we
are going to attempt to increase the canopy, we should also keep it safe. Discussion ensued.
Commissioner Hill stated, related to the Parks Master Plan, that he would like to have the City adopt
more of a ranger-style approach as an overall technique of managing our employees. He stated it would
benefit the City to have a uniform presence in the parks and even a maintenance-minded person can pick
up some of the cross roles of a park ranger. He stated we can give our employees training and increase
their roles in what they do in the parks,which would have a secondary effect of increased safety.
Mayor Woods stated the next goal was Public Safety and the priority objective was to institute a
community-oriented policing approach; to review the lifeguard policy and length of the season,
locations, and intergovernmental cooperation; finalize and implement the plan for expansion and
renovation of the police department; continued positive working relationships with other law
enforcement agencies; institute regular communication with fire service provider; citizen engagement;
and review and maintain up-to-date emergency management plan and communicate it to all elected
officials, staff and citizens. Mr. Van Liere stated all of these are important and will be handled with our
Public Safety Department. Commissioner Daugherty stated the only area not covered under this is
Animal Control and asked if there is any area we need to look at. Mr. Van Liere stated we currently
have two Animal Control officers which should be plenty for our beach and he believes we have the
right level of service in that area. Commissioner Beckenbach stated he has received comments stating
that Animal Control could be in a smaller vehicle that would be able to go around during the more
populated times, instead of 6:00 a.m. when there is only one person on the beach with a dog. He stated
the major concern is when there are a lot of people on the beach and the individuals are not really paying
attention to the leash laws. Discussion ensued.
Mayor Woods stated the next goal is Operational Excellence, with the priority objective being to
develop a succession plan for City employees; to assure fiscal responsibility and encourage innovation
mechanisms to enhance efficiency and effectiveness; maintain viability of pension plan; remain
competitive in pay and benefits for recruitment and retention of staff; explore potential for initiative
regularly scheduled intergovernmental jurisdiction summit meetings; and explore use of a performance
measurement system in the City. Commissioner Hill stated he is very comfortable with what we are
doing right now in that area but doesn't want the City Manager or Human Resources Director to feel like
we might be mandating a performance measurement system, because he doesn't believe we are. He
stated he has seen marked improvements in employee morale and doesn't believe we need to tie any
hands right now. Discussion ensued.
Mayor Woods stated another goal is Citizen Engagement, with the objectives being to enhance citizen
engagement through a variety of methodologies, develop and deliver consistent, concise message
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regarding City activities and accomplishments; refocus Town Hall meetings, themes and increase
notification and marketing; consider establishment of an ombudsman position to assist the public in
dealing with the City; and increase and encourage use of volunteers, advisory boards, training
recognition and Police Academy graduates. Commissioner Mark stated she believes the Town Hall
meetings are a great way for citizens to have a conversation with elected officials but the attendance has
been lukewarm lately. She stated they need a primary subject matter that they would be focused on to
get citizen input, which may help bring more people out. Discussion ensued about changing the next
Town Hall Meeting from July 18 to July 20 at Jordan Park. Mayor Woods asked that the City Clerk's
office check the availability of Jordan Park on July 20 from 6:30 — 8:00 p.m. and let the Commission
know. Commissioner Beckenbach stated he wants to look at the different methodologies they can use to
enhance citizen engagement and suggested bringing this to the next Town Hall meeting. He asked how
the website program is working for people who add their email addresses to receive information. He
also asked if there are other areas where signage could be put for people in cars other than the one at
City Hall. He stated he would like a strategy session with the Commission to discuss how citizens could
receive information. Commissioner Daugherty suggested using Twitter. Commissioner Hill stated he
believes they should consider reopening a brief rebuttal or end discussion at the end of the meetings for
citizens.
At the request of Mayor Woods, Mr. Van Liere reported the budget workshops are on August 12 and 19
in the Chamber.
Further discussion ensued and the Commission stated they want to have a meeting with the public to
discuss various issues including bike paths. It was decided they would schedule a meeting for this after
the school year begins.
2. Courtesy of the Floor
Mayor Woods opened the Courtesy of the Floor to Visitors. She welcomed the audience and
explained the process for public comments.
Chris Jorgensen, 92 W. 3rd St., discussed visioning meetings he has attended and stated he
would prefer to see the elected City officials prioritize themselves rather than have an expert
prioritize for them.
No one else spoke, so Mayor Woods closed the Courtesy of the Floor to Visitors.
Adjournment
There being no further discussion by the City Commission, Mayor Woods declared the meeting
adjourned at 6:06 p.m.
ATTEST Carolyn Woods
��� ���� Mayor/Presiding Officer
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Donna L. Bartle, CMC
City Clerk
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